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Referral Center Success Spotlight: Go Treads and Economic Gardening

By: NetWork Kansas

Economic Gardening is an entrepreneurial approach to economic development that seeks to grow the local economy from within.  Its premise is that local entrepreneurs create the companies that bring new wealth and economic growth to a region in the form of jobs, increased revenues, and a vibrant local business sector. 

Economic Gardening leverages sophisticated corporate databases, geographic information systems, and digital marketing tools to help Kansas Companies better compete online. Manufacturers, service providers, and retailers that have a web presence and do business regionally or even nationally should consider Economic Gardening. The NetWork Kansas referral center has a national strategic research team leader on staff who can guide you through the entire process.
Recent feedback from a client shows the power of this program:
Go Treads

"John [of NetWork Kansas] lined up a good group of people to focus in on the needs that my company as far as getting the word out to potential customers and finding customers," said Arne Pinto, President of Go Treads. "The team that you assembled for me is a tremendous help.  Every one of them was great.  The big thing is that I got all of this information from Economic Gardening but it's up to me to implement it to benefit my company.  This team is not out there building my company instead they're giving me resources to build my company.  So for people that are considering Economic Gardening, they need to understand that the focus of the research team is to give us strategic information and not to do the work for us.  I liked that.  The researchers were non-intimidating but they had a great source of information that we really needed."

For more information about Economic Gardening, please access the program brochure or call (877) 521-8600 and ask for John.